The Offer, And This Part Of It
Our offer for restaurants is three things: zero cost equipment, 0% fees with Cash Discount, and 3 months free marketing.
This post is about the third one, because it is the part owners ask about most — what the free marketing actually is, and what it is for.
What The Free Marketing Period Is For
A restaurant that takes payments well but that nobody can find is still a restaurant with empty tables. Getting the payment side right is half the job. The other half is getting found, so the people nearby know you exist and think of you when they are deciding where to eat.
The free marketing period exists for exactly that. It is the first three months where we help your restaurant put itself in front of more people and bring more of them through the door.
It is not a package you pick from a list, and it is not a fixed set of things we run for everybody. Every restaurant is different, so we start by talking about where you are today and what you would like to change, and then we tell you honestly what we can do.
What It Involves
The work starts with a proper look at what your restaurant already has, because that is what tells us what is worth doing. For a restaurant that means a full analysis of your website, your Google Business Profile and your marketing performance.
Your website is what a diner lands on and decides from, usually on a phone. Your Google Business Profile is what they see when they search for you by name or by town — hours, phone number, location, photos, reviews. Your marketing performance is what is actually bringing people in, and what is not.
From there the aim is the same one every restaurant has: get found by the people who are already looking, and bring more of them through the door.
How It Sits With The Rest Of The Offer
The three parts of the offer are meant to be taken together. The equipment is what your counter runs on. Cash Discount is what keeps the card cost off your revenue. And the marketing is what fills the tables the other two are set up to serve.
If you run a restaurant and getting the word out is the thing you want sorted first, you can start that conversation on its own. You do not have to be a payments client to talk to us about marketing.
The takeaway
Three months free marketing is one of the three things we offer a restaurant, alongside zero cost equipment and 0% fees with Cash Discount. It is the first three months where we help you get found — starting with a proper look at your website, your Google Business Profile and your marketing performance. Tell us about your restaurant and we will go through it with you.